Why Partner with 120Water?

Platform-Centric Ecosystem

120Water is not a point solution – it’s the system of record for water compliance programs.

Clear Market Demand

Lead service line inventories, sampling requirements, contaminant monitoring, and data transparency mandates are driving sustained, long-term demand.

Flexible Engagement Models

Resell, integrate, deliver services, or co-innovate – we align with your core strengths and business model.

Water below bridge

120Water Partners

Our partners extend the value of the 120Water solution – whether by expanding market reach, integrating complementary technologies, delivering field services, or co-creating solutions that solve complex regulatory and operational challenges.

Channel

Grow revenue and deepen customer relationships by offering a proven, trusted water compliance platform without building it yourself.

Technical

Integrate your solution with the system utilities already use to manage compliance, operations, and reporting.

Delivery

Operate more efficiently and scale service delivery using 120Water as the backbone for workflows, data, and reporting.

Click here to discover how Engineering Firms can partner with 120Water.

Strategic

Co-create or co-market solutions that shape how compliance programs are designed, delivered, and managed nationwide.

Engineering Firm Partner Program

One Program, Three Paths.

You can select one path at enrollment. All three embed 120Water into your programs. Each path differs in who sells, who earns, and who owns the relationship.

To register for a program, please submit the form below.

Co-Seller

A structured incentive for engineering firms that collaborate with 120Water on customer opportunities. The more joint customers a firm brings, the better the pricing those customers receive.

Partner-Sourced: Discounts apply only to new customers sourced by the engineering firm partner.

Customer-Facing:
120Water passes the discount directly to the end customer, removing conflict of interest.

Volume-Based:
Discount tiers scale with the total number of active joint customers, rewarding firms that consistently collaborate with 120Water.

Best for a sharper, more competitive offering without fully owning the sale or support.

Referral

For firms that want to earn on 120Water without taking on the sale, billing, or support.

You Earn Commission: Get paid a percentage of collected revenue on every customer you refer. No selling, no billing.

Lowest Operational Lift:
120Water sells, bills, and supports. You introduce, advise, and stay the trusted advisor.

Simple & Predictable:
A flat commission on every referred customer’s Year-1 contract value. Easy to model, easy to get paid.

Best for revenue with the lowest operational lift.

Reseller

For firms ready to make 120Water a productized part of their offering, with full control of price and relationship.

You Set the Price: Buy at a discount and resell at your own price. Keep the margin on every deal.

You Own the Relationship:
You quote, bill, and provide first-line support as the utility’s vendor of record.

A Consistent Margin:
A flat discount on every deal. Simple to quote and simple to plan around.

Best for building a compliance revenue line.

Co-Seller vs. Referral vs. Reseller

Path comparison at a glance.

Talk to Our Partnerships Team

Interested in becoming a partner?

Help customers navigate what’s next in water quality with clarity and confidence. Let’s explore how we can work together.